One of the biggest problems with Black Friday is that it encourages excessive consumerism. We are encouraged to buy for the sake of buying, and generally in a way that is not very environmentally responsible.
However, there are options to make more sustainable, conscious and planet-friendly purchases. You can look for a way to buy products that you need for yourself, or that you want to give as a Christmas gift, by switching from Black Friday to Green Friday and thus promoting a change of paradigm.
Green Friday was born as a movement that advocates responsible consumption, questioning the need for compulsive shopping and encouraging consumers to make a sustainable choice. Thus, this proposal seeks to encourage reflection so that the behavior of buyers is more ecological. There are already many brands, including Parafina, that call on consumers to choose products that respect the environment.
When this day comes, we must ask ourselves the following question: do I really need what I am going to buy? The offer may invite us to think that it is a great opportunity to buy, but most likely we will end up accumulating that good at home. A good option is to make a list of things that you have needed for a long time and that you have not yet bought for one reason or another. Reflect on whether what you have written down is really necessary or will it be one more thing that you will not use.
If you have decided to make a purchase, it is important to take some actions that will make those purchases more sustainable and respectful of the environment. For example, try to get items that are made from recycled or second-hand materials or whose packaging is also recycled. If you go to a physical store, bring your own bag. You can also try to do your shopping in one place, to avoid increasing your carbon footprint.
At Parafina we always pursue the idea of living in balance and making our journey through the world more environmentally friendly. That's why we believe it's important to share resources that help you live by this maxim.