Changing The Planet DNA: New 2024 Collection - Parafina Eyewear

Changing The Planet DNA: New 2024 Collection

Since PARAFINA was born we have reused more than 4.14 million plastic bottles, 12,401 tyres and 87,772 aluminium cans.

We were born in 2014 with the aim of making the world a more sustainable place. It's in our DNA to transform the nature of things, every day we transform waste into sustainable eyewear. As the sun illuminates the vibrant hues of the season, we invite you to join us on this extraordinary journey.

With the purpose of creating a positive impact for the planet and people, PARAFINA surprises us again with its ecological glasses with 100% recycled and organic materials, high quality and accessible designs for everyone. Among its star materials are PET and HDPE plastic, rubber, bamboo, metal and coffee.

In this new collection they have not only wanted to highlight their special way of seeing the world, but they also combine sustainability and fashion more than ever, showing us a different way to enhance our looks with a complement that has become a ‘must’ this season. Cheerful colours, transparencies, original prints and diverse geometric shapes define the new collection launched by the brand this March.

Sustainable growth certified through the title B CORP; positive environmental impact through the use of 100% recycled and organic materials; and social impact through the donation of 5% of its sales to scholarships and school support projects so that children with few resources in a small town in Paraguay can have a better future are some of the characteristics that undoubtedly make this brand stand out from the rest.

“Experience eyewear that not only enhances your style, but also shapes a brighter future for our planet”. We are DNA changers and this is our manifesto.